What you will study
Develop the knowledge and skills you need to lead an athletic team or sports organization
through activities in and outside of the classroom. Some of our most popular courses
include:
- Introduction to Sport Management: Gain a comprehensive understanding of what sport management is, including concepts,
organizational structures and common practices in the industry.
- Applied Sport Marketing: Concentrate on core theories and concepts in sports marketing. Then, apply what you
learn to develop marketing strategies for professional projects such as marketing
consulting for sport organizations, building an athlete brand and sport event case
studies.
- Internship: Gain extensive experience in the field with organizations such as the Kansas City
Royals, KC NWSL and the Springfield Cardinals.
Excellence in sport management
- The Sport Management degree programs at the University of Central Missouri are accredited by the Commission on Sport Management Accreditation (COSMA), located in Fort Collins, Colorado, USA.
- #29: Affordable Sports Management Degrees (College Affordability Guide)
Unique learning opportunities in sport management
At the University of Central Missouri, you’ll take your learning beyond the classroom
with hands-on opportunities and real-world experience for Sport Management majors.
- Internships: Earn course credit toward your Sport Management bachelor’s degree while gaining professional
experience to boost your resume.
- Field trips: Visit professional sports organizations, such as the Kansas City Chiefs, the Kansas
City Royals and Sporting KC, as well as world-class entertainment venues, including
Arrowhead Stadium, Kauffman Stadium, Children's Mercy Park and the Kansas Speedway.
You’ll also have access to UCM’s state-of-the-art sports facilities. Get behind-the-scenes access to see what you can do with a bachelor’s in Sport Management
while networking with current professionals in the field.
- Collaboration: Team up on faculty-led research and special projects to advance the profession, collaborate
with other undergraduate students and learn firsthand what sport management is.
- Student activities: Get involved as a Sport Management major through social and professional-focused
activities, including the Annual Sport Management Conference, Student Sport Management
Organization (SSMO), Sport Research Lab and TEAMWORKONLINE.COM “U” Membership.
What can you do with a Sport Management bachelor’s degree from UCM?
Graduate from one of the top sport management programs in the country. Our Sport Management
majors are better qualified for competitive sports management jobs and better prepared
for advancement opportunities in the field.
You can pursue a wide variety of pathways and jobs for a career in sports management,
from sports agent and coach to team manager and sales rep. In fact, 95% of our Sport
Management majors are employed by a sports organization, college athletics or general
business — or they advance to graduate school within six months of graduation. Among
the top sports management programs in the country, UCM is a name employers in the
area recognize, and they want to hire our graduates.
More on sports management careers
Explore more options for future sports management jobs using the interactive tool
below. Gain insights on salaries, career outlooks and more.
Financial assistance options for your bachelor’s in Sport Management
A Sport Management bachelor’s degree from the University of Central Missouri provides
value, no matter which career path you choose. We offer a variety of resources to
help you finance your college education, such as scholarships, assistantships, grants and awards.
In addition to our affordable tuition rates, we offer several scholarships specifically
for Sport Management majors, including:
- Lyle B. and Evelyn E. Beaver Scholarship
- Outstanding Student Awards
- Business Student Organization Achievement Awards
- Outstanding Business Student Organization Award
You can learn more about program-specific scholarships at the UCM Scholarship Finder.
Meet Blake A.
BS Sport Management ’18 - Manager, Sporting KC
"My experience at UCM Sport Management prepared me for the future. It was a great
personal experience with the professors! My program never made me feel like just another
student. I always felt like they (professors) took their time to get to know you,
the path you needed to take, and then helped develop a plan of action to set you up
for success. They keep up with me, check on me, encourage me, and see where my career
has taken me so far."
Meet Our Faculty
Study and collaborate with experts in the field
Learn from experienced faculty who have valuable field experience, as well as rich
research backgrounds. Your professors serve as mentors throughout the Sport Management
bachelor’s degree program and can help connect you to internships and sports management
jobs. Their areas of expertise include sport psychology, leadership and coaching,
sport marketing, communication and media, event management and sport analytics.
Meet our Faculty
Putting You on the Path to Success
Receive personal guidance and career advising
Get help with everything from building your resume and crafting introduction emails
to interview prep and setting up an internship account to find the best opportunities.
Meet Our Advisors
Direct Connections With Industry Professionals
Centrally located, just an hour from Kansas City
The University of Central Missouri’s proximity to the Kansas City metro area provides
easy access to a variety of career opportunities — while you earn your Sport Management
bachelor’s degree and after you graduate. Just a short drive away, you’ll find several
professional sports teams, multiple colleges and a collegiate administrative headquarters.
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